Campaign Project

For one of our workshops we were asked to make a video for a campaign. I chose to do one on healthy eating as i thought it was quite a sensible idea, and quite appropriate for the area as there are no end of fast food take outs and restaurants around town.

I found the video quite interesting and educational to make. I found out that a lot of people use all the fast food places continuously throughout the day. Also the facts which I found for the video surprised me quite a bit. I knew that people liked to eat fast food a lot, but these facts verified that it could be something a lot more serious than I ever could have imagined.

For this campaign we also had to explain how we would use social media to build inform and develop our campaigns. For my campaign I thought that I could set up a Facebook group or page dedicated to those who would like to talk about any issues and problems that either they have, or maybe they know someone and would like help in deciding how to help them. I also thought I could do a similar thing on Twitter and any other social networking groups that could spread the word and help others.

I thought that I could set up various events that would get all kinds of people involved such as patitioning around fast food areas, trying to get as many people involved as possible, maybe families as parents would not want to see their children growing up unhealthy because of the sheer amount of fast food restaurants around the area.